You’ve done everything “right” in your business, so why does it still feel wrong?
You’ve built something real. But it’s starting to feel… off.
You’ve done the courses. Hired the coach. Sat through the webinars. Maybe you’ve even done the mindset work, the energy work, the strategic planning.
But still, the spark is fading. The grind is creeping back in. And your business is starting to feel like a weight, not a win.
You’re not alone. And you’re not broken. What you need isn’t more hustle.
What you need is a RESET: one that bridges who you are with how you lead.
Welcome to Soul Meets Strategy
Soul Meets Strategy is a 13-week, high-touch coaching experience where your purpose gets reignited and your strategy gets sharp.
This isn’t fluff. And it’s not a “woo-only” experience.
It’s where deep soul work meets no-nonsense business strategy, so you can lead with more clarity, peace, and power.
Created by two women who’ve coached thousands – Denise Frenette and Diana Lidstone – Soul Meets Strategy is for the woman who’s done with doing it all alone… and finally ready to build something that works for her.
What You’ll Walk Away With
We start the week of September 15, 2025. By December, you’ll have:
A soul-aligned business vision (no more decision fatigue)
Renewed energy, purpose, and clarity
A calendar that includes white space—guilt-free
A done-with-you 2026 marketing plan that feels like you
Systems that support more profit and peace
And yes, real, tangible momentum.
Why Is This Different?
Most programs make you choose:
Soul or systems.
Intuition or execution.
Woo or work.
Soul Meets Strategy does both.
Understand why you’re stuck (hint: it’s not just business)
Clear it (hello, Denise’s deep soul work)
Reset your plan (using Diana’s Work Less, PROFIT More roadmap)
Keep moving forward (with tools, checklists, and your custom CEO Freedom Plan)
This High-Touch Coaching Experience Isn’t For Everyone
Soul Meets Strategy is designed for high-achieving, heart-led women in midlife who:
Are craving meaning, calm, and consistency
Want to make more impact without working more hours
Feel like their business is “working” but something’s still missing
Are tired of carrying the mental load of decision fatigue, marketing pressure, and self-doubt
Are ready to get paid well for work that feels aligned and expansive
Your Complete 13-Week Transformation,
Designed for Depth and Momentum
For 13 weeks, you’ll receive private, personalized coaching from both Denise and Diana.
Every week includes
1x private 1:1 Soul session with Denise
reconnect with your purpose, process emotional blocks, and deepen clarity
1x private 1:1 Strategy session with Diana
1x implementation block
Together, we will build your customized:
Written Soul-Aligned Business Vision (your internal compass)
Done-with-you 2026 Marketing & Content Plan
Tools like the Freedom Audit, Sanity Meeting templates, and Profit Plan Worksheets
Lifetime access to recordings and resources
Monthly soul alignment check-ins
A follow-up strategy session to keep the momentum going
Bonus trainings + Alumni discounts for future growth
This is What’s Waiting for You Inside Soul Meets Strategy:
Weekly private 1:1 Soul sessions with Denise ($5,299 value)
Weekly private 1:1 Strategy sessions with Diana ($5,299 value)
A Soul-Aligned Business Vision (your internal GPS) ($1,299 value)
A personalized 2026 Marketing & Content Plan ($2,499 value)
Tools like the Freedom Audit, Sanity Meeting Templates, and Profit Plan Worksheets ($1,499 value)
CEO-level planning rhythms & systems ($2,899 value)
Lifetime access to all session recordings and resources (priceless)
3 monthly 30-minute soul realignment check-ins with Denise ($999 value)
1 private follow-up strategy session with Diana ($999 value)
Bonus trainings + Alumni discounts (priceless)
Total Value
$23,999
Your Investment
You’ll get all of the above for:
Full Payment
$11,999
Save $2,000 when paid in full
Payment Plan
$13,999
$4,999 deposit
$4,500 due October 6
$4,500 due November 3
(You’ll fill out a short form. We’ll follow up with a personal invite to book your Zoom call with Diana or Denise.)
Here’s What They’re Saying About
Working With Diana and Denise
"I want to thank you again for the wonderful session. You are an inspiration, more than you know! Coming from one of the biggest skeptics there is, you are mind-blowing. The first time we met at the convention last year, you were able to tell me things that nobody in this world knows and put my mind at ease. You are brilliant, funny and sensational. I left with peace .. I will be back for sure."
– AMANDA JOHNSON
Ottawa, Ontario
“She’s a CLARITY WIZARD. Investing in her is worth every penny. Diana has a proven process that very quickly helped me gain the clarity I was missing with simple and easy to understand language.”
– AKEELA DAVIS, CEO
Courageous Business Culture
"Denise is truly amazing. From the moment we connected, it felt like she had already seen into my soul. She brought light where I needed it most, and her words were exactly what I didn't know I needed to hear. She's warm, intuitive, honest, and incredibly kind-hearted. Her energy is beautiful, and I felt completely seen and supported. I was so moved by our session that I booked one for my husband right after. Thank you, Denise - I can't wait to reconnect."
– ELECTRA
Gatineau, Quebec
“I can’t believe how much Diana has helped us simplify and systematize our business! I’m so excited to finally have a sales system that makes me confident – not fearful – of sales conversations!”
– LARA AUTIO, CEO
Experience AI Solutions
"Wow. Denise blew my mind. She didn't just know things about me - she saw straight through to who I really am. It was like she understood what I was feeling before I could say a word. Her insight and guidance were powerful, and I truly appreciated her grounded, no-nonsense wisdom. I'll definitely be reaching out again. Highly recommend."
Gatineau, Quebec
“I’m so excited! Both my life and my business have changed drastically since I started working with Diana. I’ve taken control of my health, and my business has seen exponential growth and profits!!!"
– MILENA CARDINAL, Barrister and Solicitor
Cardinal Law
"After the Death of my son I was struggling. So when a friend of mine posted about Denise I decided to reach out to her. Her 6-week program has been a life changer. I'm finding me again and she has helped me more then I can ever thank her for. She is an amazing person and really cares about her clients. Thank you Denise for coming into my life!"
– BETH W.
When I first came to Diana, I felt unmotivated, scattered and unsure about my business. Her GPS system has not only given me clarity & focus but improved my business skills. I now feel more energized and ready to prospect and fill my business with the right type of customers.”
– LOUISE BEAUDRY
New Chapter Translations
What You’ll Walk Away With
This isn’t just mindset. And it’s not just business. It’s a full-system reset, with personalized support, a clear plan, and the tools to carry it forward.
By the end of 13 weeks, you’ll have:
A calm, clear business vision that reflects who you are
A done-with-you marketing plan for 2026
Smarter, more boundaried offers and pricing
A restructured calendar that supports rest, creativity, and revenue
Weekly and monthly rhythms that keep your priorities in focus
Tools and templates to reduce decision fatigue
Renewed confidence in your voice, leadership, and future
Meet Your Coaches

Denise Frenette | Soul Coach
Transformational Life Coach. Spiritual Synergist. Creator of the BECAUSE YOU CAN program.
Denise has spent over 25 years guiding people through meaningful life and business transformations. With deep intuition, a results-driven mindset, and a warm, no-nonsense style, she helps women reconnect to purpose, peace, and possibility—without bypassing the real work.
She’s known for creating safe, grounded spaces for breakthroughs that last.

Diana Lidstone | Strategy Coach
Founder of the CEO Freedom Academy. Business Strategist. Bestselling author of Shift Into Rich.
Diana is the go-to guide for women who want to work less, profit more, and build businesses that serve their life—not consume it. With 40+ years of entrepreneurial experience and a track record of helping small business owners scale without overwhelm, she brings clarity, structure, and strategy to every session.
She’s been called “the clarity queen”—and for good reason.
Frequently Asked Questions
Is this 1:1 or group?
What’s the weekly time commitment?
What if I already have a business coach or therapist?
Do I need to be spiritual?
Nope. You just need to be open. You define the meaning, we help you align your business with it.
Will it be offered again?
What if I don’t get results?
Step Into The Experience
Weekly private 1:1 Soul sessions with Denise ($5,299 value)
Weekly private 1:1 Strategy sessions with Diana ($5,299 value)
A Soul-Aligned Business Vision (your internal GPS) ($1,299 value)
A personalized 2026 Marketing & Content Plan ($2,499 value)
Tools like the Freedom Audit, Sanity Meeting Templates, and Profit Plan Worksheets ($1,499 value)
CEO-level planning rhythms & systems ($2,899 value)
Lifetime access to all session recordings and resources (priceless)
3 monthly 30-minute soul realignment check-ins with Denise ($999 value)
1 private follow-up strategy session with Diana ($999 value)
Bonus trainings + Alumni discounts (priceless)
Total Value
$23,999
Your Investment
You’ll get all of the above for:
Full Payment
$11,999
Save $2,000 when paid in full
Payment Plan
$13,999
$4,999 deposit
$4,500 due October 6
$4,500 due November 3
Space is limited. This is a private coaching experience. Apply today to explore if this is the right next step for you.
This isn’t about doing more.
It’s about finally doing it your way.
If you’re still chasing the next coach, the next course, the next fix, but deep down, you know what’s really missing…this is your moment to reset.
To stop spinning. To come back to yourself. To build a business that feels like a true expression of who you are and where you’re going next. We created Soul Meets Strategy for women like you: seasoned, smart, and quietly wondering…is this it?
It’s not. There’s more purpose. More clarity. More peace.
And yes – more profit.
You don’t have to figure it out alone.
Let’s talk. We’ll review your application, and if it’s a fit, invite you to a Zoom call with Diana or Denise.
One conversation could change everything.
