Diana’s one of those entrepreneurs who’s friends & family have often called crazy – crazy because when she saw a business opportunity, she took immediate action.  That business intuition has always lead her down the right path.  As an entrepreneur and coach for more than 35 years, Diana Lidstone is the business and marketing strategist for CEOs, consultants and coaches throughout North America who are sick & tired of losing money because they simply don’t know how to position their business in the market place to stand out above the noise. She is the creator of the GPS Growmeter™ and Marketing Trifecta™ ; and founder of Marketing Roadmap Intensive (MRI). She is known for her straight-talk, no fluff approach – providing clarity & simplification.  Her clients often see 10 – 100 times return on investment when working with her. Diana is also a bestselling author of SHIFT INTO RICH: Navigate the 9 roadblocks to small business success She also is a wife who loves boating in the Thousand Islands, Canada and a mother to two grown children who love the life they lead!  She is often found taking daily walks with her dog and drinking champagne (not at the same time!).