If you would like to quickly uncover the profit potential in your small firm or business, apply to be a guest on our monthly Profit Potential Audit interview series at www.dianalidstone.com/audit, PLUS you get to spread the word about your business!!
For almost 25 years, Alice La Flèche has been a language coach teaching new immigrants in Quebec how to increase their chances of becoming a landed immigrant by learning French.
After Alice & I completed her GROW Success Calculator she told me how she feels like the best-kept secret in her industry.
The GROW Success Calculator revealed that Alice was customizing her 1-1 work with clients, something I see frequently. I also noted that by looking at her website, I was confused by her offerings…
A CONFUSED MIND NEVER BUYS.
Since Alice would like to scale her business, it would be natural to shift from 1-1 coaching to group sessions; however, I felt that she needed to:
- Fill her calendar to bursting with 1-1 work
- Simplify her offer – make it super clear what she is selling (results rather than hours)
- Create ONE core offer that she would build her reputation around
- Then create an upsell and a downsell
Alice agreed that she would focus on simplifying her CORE OFFER before thinking of offering group programs.
CONNECT WITH ALICE:
OTHER EPISODES
- Ep. 75 – Introducing the Profit Potential Journey (listen here)
- Ep. 74 – 3 Simple Ways to Increase Profits Without Taking On More Clients (listen here)
- Ep. 66 – Accelerate Your Revenue & Authority: 5 Proven Steps to Stand Out From Your Competition Without Pulling Your Hair Out (listen here)
- Ep. 44 – How I turn Unknown Experts Into Profitable Leaders (listen here)
We’ve got something new coming up for you so be sure to subscribe on your favourite listening platform so you won’t miss any juicy stuff!
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