Have you ever bought a piece of clothing, run home, put it in your closet – only never to wear it? I have! Such a waste of money, right? Well … for many business owners, marketing is like that piece of clothing – a waste of money! A former client of mine spent...

My daughter is the mother of a two-year-old! As I watch her, I’m reminded of the exhaustion I experienced while juggling the demands of parenting and building my business! It seemed like a never-ending struggle to get enough sleep AND grow my business. And yet,...

Popping a bottle of champagne for no special reason is one of my life’s simple pleasures. I pull the bottle out of the wine fridge and carefully unwrap the wire and the foil. Next, I carefully twist the cork out…. well at least that’s what’s supposed to happen. But...

The statistics are alarming…… A Gallup poll says 75% of entrepreneurs have occasional or frequent burnout. 1 in 3 entrepreneurs live in depression. 54% of Canadian women are depressed and 41% burnout. As you know, I’ve been in entrepreneurial circles for more than 40...

Many years ago, I met Rita at a local networking event. It seemed for the next five years or so, Rita was at every event I attended. There was ONE thing about Rita that I will never forget. Rita had mastered the art and the science of giving a compliment. Each and...

Michael Gerber’s best-selling book, E-myth, introduced the entrepreneurial world to a different perspective on how business owners can think about their role in their own business – they could either be a technician, manager or CEO. In other words, using a different...

The goal of marketing is to bring you qualified prospects who are ready to purchase your program, product or service. If you’re spending time and money on marketing that isn’t doing that – then you’re marketing isn’t working AND you’re wasting precious time (and I...

Suddenly – here we are in September!!! Whether you are welcoming the fact that the kids are back in school or it’s the cooler weather or the Fall colours, it’s all a sign that, as business owners, we are closing in on the end of the year. The last 90 days of 2024 are...

Shonda Rhimes is one smart cookie! Not only has she written best-selling books but she’s the creator of blockbuster series such as Grey’s Anatomy, Scandal, etc. In her book, the Year of Yeses, she talks about how she committed to a year of saying YES to new...

A client once asked me if I could ‘make her profitable'. Of course, I couldn’t make her profitable unless she did the work; I could only guide her. There’s a big difference between having revenue versus profit. Too often, business owners talk about having a 6 or...