by Diana Lidstone | Jul 23, 2024 | Blog Post
Most business founders that I speak with want to work less! The majority are overworked, and frankly underpaid for their brilliance. But last week, I was speaking with a prospect who was actually working the hours she wanted but the business wasn’t where she wanted...
by Diana Lidstone | Jul 16, 2024 | Blog Post
There are a ton of personality tests out there in the marketplace. And they all measure different things and give valuable information. And with technology today, it seems that almost daily you’ll see a new ‘quiz’ or ‘test’ on social media that someone has designed....
by Diana Lidstone | Jul 9, 2024 | Blog Post
They say that there are only three ways to grow your business: increase sales, increase your price or increase your sales conversion. The funny thing is that most business owners focus only on increasing sales which really means more work and more hustle. Increasing...
by Diana Lidstone | Jul 2, 2024 | Blog Post
For most small business owners, pricing is a complicated issue! There are so many factors that contribute to a good pricing strategy that often the business owner ends up just guessing. And that can be dangerous for both the client and the customer! I remember doing...
by Diana Lidstone | Jun 25, 2024 | Blog Post
Successfully pricing your services is part art, part math, and part psychology. It’s a common struggle for most small business owners. Over the years, I’ve found that pricing and money conversations are amongst some of the most difficult conversations. And, I’ve also...
by Diana Lidstone | Jun 18, 2024 | Blog Post
My mastermind buddies and I were talking about work-life balance this past week. Just to put things into perspective, the 3 of us probably have 120 years of business experience between us and we have mostly finished raising our families! So, if you’re a newbie to...
