The goal of marketing is to bring you qualified prospects who are ready to purchase your program, product or service. If you’re spending time and money on marketing that isn’t doing that – then you’re marketing isn’t working AND you’re wasting precious time (and I...

Suddenly – here we are in September!!! Whether you are welcoming the fact that the kids are back in school or it’s the cooler weather or the Fall colours, it’s all a sign that, as business owners, we are closing in on the end of the year. The last 90 days of 2024 are...

Shonda Rhimes is one smart cookie! Not only has she written best-selling books but she’s the creator of blockbuster series such as Grey’s Anatomy, Scandal, etc. In her book, the Year of Yeses, she talks about how she committed to a year of saying YES to new...

A client once asked me if I could ‘make her profitable'. Of course, I couldn’t make her profitable unless she did the work; I could only guide her. There’s a big difference between having revenue versus profit. Too often, business owners talk about having a 6 or...

There once were three farmers who each wanted to start a business selling tomatoes! Since they were friends, they decided to challenge each other as to who would sell the most tomatoes. The first farmer, Jane, was new to business concepts but very enthusiastic. She...

If we're talking about the key to ‘real freedom’, then I guess we had better decide what real freedom means as business owners. I’ll go out on a limb here and say that while real freedom has different meanings for each of you reading this – there are some...

Here on the farm, with 20 acres, we don’t have to worry about how many steps we take in a day because we are constantly up and down stairs, walking from one building to another or moving around the garden. In fact, it’s more likely that we want to SAVE steps....

Why are some business owners more successful than others?Some lawyers more successful than their competition?Some real estate agents and investors more successful than others?Just why is it? Well, you could say it’s because they are better lawyers; or better...

Most business founders that I speak with want to work less! The majority are overworked, and frankly underpaid for their brilliance. But last week, I was speaking with a prospect who was actually working the hours she wanted but the business wasn’t where she wanted...

There are a ton of personality tests out there in the marketplace. And they all measure different things and give valuable information. And with technology today, it seems that almost daily you’ll see a new ‘quiz’ or ‘test’ on social media that someone has designed....