by Diana Lidstone | Feb 20, 2023 | Blog Post, Niche down
There’s no doubt that after almost 40 years of being a business owner, and as an entrepreneur, I’ve made a ton of mistakes! Some cost me time. Others cost me money (and lots of it). Others cost me relationships. And even others cost me my pride. But the one that I...
by Diana Lidstone | Feb 14, 2023 | Blog Post, Niche down
Bigger is better. Supersize me. Bigger audience. Bigger launches. It seems everywhere we go – everyone is talking about BIGGER. Well – I’m going to challenge your thinking on that today! Instead of thinking about attracting MORE clients. Instead of thinking about...
by Diana Lidstone | Feb 7, 2023 | Blog Post
When I googled “How to make your marketing easier?”, Google gave me 5 billion (yes, billion) answers. No wonder we get confused and frustrated!! Most of those answers talked about social media, marketing plans, digital marketing, content marketing, but I didn’t see...
by Diana Lidstone | Jan 31, 2023 | Blog Post
It’s a snowy Sunday afternoon and I just came in from doing a little shoveling and thought I deserved a little sit down – so I’m going to write to you. What activities do you do on a snowy Sunday afternoon? On this week’s podcast, Episode 63, I share my marketing...
by Diana Lidstone | Jan 24, 2023 | Blog Post, money
When working with business owners, I’ve noticed that too many of you are leaving anywhere from $30K to $100K on the table by not paying attention to your cash flow and profit. Could you be leaving money on the table by: Working with the wrong clients? Undercharging?...
by Diana Lidstone | Jan 16, 2023 | Blog Post
Children are full of energy and inspiration. If you don’t have your own children, just watching the occasional TikTok video will get you laughing. I’ve always been drawn to children to support them to uncover their true potential whether it was as a mother, Girl...
