by Diana Lidstone | Jul 11, 2022 | Blog Post, Business Vision, Pricing
You might laugh – and that’s okay, but I charged my very first coaching client just $300 per month …. For private coaching. (My latest client paid me $30K, but more on that later). Back in 2014, I spoke at a small gathering of financial advisors with the hope of...
by Diana Lidstone | Jul 4, 2022 | Blog Post, Business Vision
You know it… we are more than halfway through 2022 and if your business isn’t unfolding the way you intended, perhaps it’s time to shake things up a little. As a business owner, it’s essential for you to take time, pause and reflect on the first half of 2022 so that...
by Diana Lidstone | Jun 27, 2022 | Blog Post, delegating, planning
Everybody’s thinking about summer vacations these days! The warm, sunny weather is here. The kids are off school! The pool is ready and our minds are thinking – yippee – time off. But as a business owner, vacation time can come with some problems. As a...
by Diana Lidstone | Jun 20, 2022 | Blog Post
The success of your marketing plan is really based on one thing – implementation. You see marketing plans come and go. Some are successful – others not so much. You can build an elaborate marketing plan (or have one built for you) or a simple one but, either way, its...
by Diana Lidstone | Jun 13, 2022 | Blog Post
Knowing where to spend marketing dollars and marketing time is one of the biggest concerns for small business owners. It’s easy to watch the big guys (Coke, Tide, Ford, etc.) spend big money on big ads that are really only about brand awareness and think that you...
by Diana Lidstone | Jun 6, 2022 | Blog Post
It’s now June!!! And I’m sure you know what that means … we are more than halfway through the year. It’s the time of year when CEOs set aside their busy schedules and really examine their business numbers. They review their metrics and make adjustments to the...