by Diana Lidstone | Jul 6, 2020 | Blog Post, marketing
Over the years, I’ve looked at hundreds if not thousands of websites of coaches and consultants. And most of those websites aren’t doing their job!! It’s nice to have a thousand visitors on your website each week, but high web traffic doesn’t equal clients. How do...
by Diana Lidstone | Jun 22, 2020 | Blog Post, marketing
This past week was so much fun speaking to two different groups of coaches & consultants – in the same day! And guess what – one attendee was at both sessions. In fact, she was delighted to hear the content again! During these presentations, we discussed what it...
by Diana Lidstone | Jun 15, 2020 | Blog Post, marketing
Sunday morning I received a text message from my neighbour that she was making cinnamon buns. Being anxious and hopeful that they’d be ready for Sunday morning coffee break, I asked if they were ready. She replied no they weren’t quite ready since the dough had to...
by Diana Lidstone | Jun 10, 2020 | Blog Post, marketing
When my client came to me, she was doing the HUSTLE – you know what I mean. She was trying one marketing tactic after another hoping each one would be the ‘magic bullet’. She was frustrated that she wasn’t getting the type of clients she wanted; her bank account...
by Diana Lidstone | Jun 1, 2020 | Blog Post, marketing, programs
This week I gave myself permission to take some time off for ME!!! (And yes, you can too!). However, since I love my business and what I do, I read about marketing in my spare time when I’m not reading trashy romance novels – Yeah Danielle Steele or Nora Roberts. But...
by Diana Lidstone | May 25, 2020 | Blog Post, marketing
Throughout this crisis, I’ve heard some business owners moan and groan about loss of sales. I’ve also heard some who express true gratitude for the limited sales they are having! And still others who have pivoted their businesses and aren’t losing any sales! THERE...