by Diana Lidstone | Jun 21, 2021 | Blog Post, marketing
Small businesses have so many marketing challenges. Perhaps one of the biggest challenges is determining what makes your business stand out from the competition – and get noticed! Being able to differentiate your business and to communicate your distinctiveness is...
by Diana Lidstone | Jun 14, 2021 | Blog Post, Content, marketing, programs
Have you ever wanted to throw your hands up in the air, give up and say, “I’m done with creating content?”. Well, probably not quite, but I do know that many coaches, consultants and experts feel about the content they create for blogs, Live videos, podcasts, etc....
by Diana Lidstone | Jun 7, 2021 | Blog Post, marketing
There is a secret … to getting ready for more clients and more sales. There is a secret to getting prospects to say, “I want to buy from you”. And that secret has nothing to do with them! And that secret is both good news and bad news! The secret is being more...
by Diana Lidstone | May 24, 2021 | Blog Post, Business Vision, Content, marketing
The road to ‘Successville’ can be winding, filled with potholes, endless roundabouts, detours and even roadblocks. The journey also requires determination, perseverance and of course, a few skills. It also requires us to take risks … to get comfortable being...
by Diana Lidstone | Apr 19, 2021 | Blog Post, Business Vision, Content, marketing
Years ago, I heard a speaker tell her audience… “An ass can’t ride two horses at once”. Personally, coming from an equestrian background, I laughed so hard I almost fell off my chair. What she meant was that you won’t become successful by trying to sell to more than...
by Diana Lidstone | Mar 22, 2021 | Blog Post, Content, marketing
You see your business besties (or competition) churning out consistent content on social media, newsletters, blogs or videos and you wonder… How the heck do they do that? Where do they come up with all those content ideas? Or perhaps you’re thinking…. It’s such a...
