by Diana Lidstone | Apr 26, 2021 | Blog Post, Business Vision, planning
A lighthouse stands strong beaming its light into the world. There is no doubt about what that light means. In one or two words, you know that it means danger, stay away. You know it is meant to guide you, show you the safe route. The lighthouse never moves. It...
by Diana Lidstone | Apr 5, 2021 | Blog Post, Business Vision, planning
Every business starts with the owner ‘doing’ everything – doing every job from bookkeeping to toilet cleaning (I remember those days well especially when I owned my retail store). As a business owner, you are wired to get stuff done; to ensure that the business gets...
by Diana Lidstone | Mar 29, 2021 | Blog Post, Business Vision, change, planning
“Cat: Where are you going?Alice: Which way should I go?Cat: That depends on where you are going.Alice: I don’t know.Cat: Then it doesn’t matter which way you go.” ― Lewis Carroll, Alice in Wonderland Did the Cheshire Cat know something about...
by Diana Lidstone | Mar 15, 2021 | Blog Post, Content, marketing, planning
Have you ever sat in front of your computer, staring at the blank screen, wondering what to write… (please tell me that I’m not alone). If you are anything like I was a few years ago, my inner self said things like… I just don’t know what to talk (write) about…...
by Diana Lidstone | Feb 1, 2021 | Blog Post, Business Vision, planning
You all know the classic 1993 movie Groundhog Day starring Bill Murray, where Murray plays a weatherman, who is caught in an endless time loop repeatedly relives the same day!!! I hate to say it, but I see this often with small business owners. They seem to be caught...
by Diana Lidstone | Jan 25, 2021 | Blog Post, Business Vision, marketing, planning
There’s this unwritten rule in business… Whatever revenue-generating activities (RGA) you did 90 days ago… impacts your cash flow today! In other words – whatever cash came into your business this week is likely determined by what you did 90 days ago! So, if you have...