by Diana Lidstone | May 17, 2021 | Blog Post, Business Vision, Content, mindset
As we were growing up, my sister, my brother and I knew that there was one word we were forbidden to say. While it was perfectly understood that there was to be no swearing, my mother would remind us that ‘there’s no such word as _____”. Whether it was when we gave...
by Diana Lidstone | Apr 19, 2021 | Blog Post, Business Vision, Content, marketing
Years ago, I heard a speaker tell her audience… “An ass can’t ride two horses at once”. Personally, coming from an equestrian background, I laughed so hard I almost fell off my chair. What she meant was that you won’t become successful by trying to sell to more than...
by Diana Lidstone | Mar 22, 2021 | Blog Post, Content, marketing
You see your business besties (or competition) churning out consistent content on social media, newsletters, blogs or videos and you wonder… How the heck do they do that? Where do they come up with all those content ideas? Or perhaps you’re thinking…. It’s such a...
by Diana Lidstone | Mar 15, 2021 | Blog Post, Content, marketing, planning
Have you ever sat in front of your computer, staring at the blank screen, wondering what to write… (please tell me that I’m not alone). If you are anything like I was a few years ago, my inner self said things like… I just don’t know what to talk (write) about…...
by Diana Lidstone | Mar 8, 2021 | Blog Post, Content, marketing
Earlier last year as the pandemic elevated; when the travel business shut down; when hotels closed; when retail store owners cried …… and as many speakers lost all of their business – it became grossly apparent that the worst number in business was ….. one! When...
by Diana Lidstone | Feb 22, 2021 | Blog Post, Content
My friend Norm wrote an article that inspired this blog! He began his post with “It’s only wordsAnd words are all I haveTo take your heart away.” Barry, Robin, and Maurice Gibb (the “Bee Gees”) 1968 Norm is a lawyer – his blog was very long and very wordy but...