by Diana Lidstone | Aug 9, 2015 | marketing
As I’ve been reading newsletters (and writing my own) over the years, I noticed that those newsletters that receive great engagement & effectiveness include three important sections. 1. Personal info – I’m sure that you have heard...
by Diana Lidstone | Aug 3, 2015 | marketing
Happy August! Welcome to the continuation my series on writing a newsletter for your clients & prospects. If you are new the the GPS Community, check out the other blogs in the series including #1 — 5 Reasons WHY every business must have a...
by Diana Lidstone | Jul 24, 2015 | marketing
Welcome back friends. This is the 3rd in the ‘newsletter’ series which I trust is giving you the motivation and inspiration to get into action to create your own newsletter (if you are telling me that you don’t have time, we’ll address...
by Diana Lidstone | Jul 17, 2015 | marketing
Last week I outlined the 5 reasons why every business needs a newsletter (click here). When discussing newsletter with clients, I find that there is often confusion about what exactly is a newsletter. So here is what a newsletter IS NOT. 1. A...
by Diana Lidstone | Jul 11, 2015 | marketing
I’ll be honest! I’m on a bit of a rampage — why wouldn’t every business owner want to keep in touch with his clients and nurture his relationship with prospects? So what am I going to do about it? Today starts a series of blog...
by Diana Lidstone | Jun 30, 2015 | change, marketing, money
That’s right …. do you have a plan? Or are you like hundreds of other small business owners & professionals who are leaving their summer growth to …. LADY LUCK?Believe me – you can take time off from your business during the summer;...
