Blog Post Archives – Page 42 of 85

What’s a Banana Worth?

by Diana Lidstone | Jul 20, 2020 | Blog Post, Business Vision, marketing

Is a banana worth 120K? Not to me; probably not to you. However, it is to someone else! Earlier this year, a piece of ‘art’ was sold for $120K. It consisted of a blank canvas with a banana duck taped to it! The artist actually created 3 editions of this and sold...

Make Your Sales Easier

by Diana Lidstone | Jul 13, 2020 | Blog Post, Business Vision, follow-up, sales conversations

I’m sure this has happened to you. You inquire about working with someone (or purchasing something). You ask – so how does it work? The seller bores you by saying something like …. Well first you book a call; then we chat for about an hour about your goals and I...

How to Make Your Website Lucrative

by Diana Lidstone | Jul 6, 2020 | Blog Post, marketing

Over the years, I’ve looked at hundreds if not thousands of websites of coaches and consultants. And most of those websites aren’t doing their job!! It’s nice to have a thousand visitors on your website each week, but high web traffic doesn’t equal clients. How do...

Build your Client-Attracting Online Foundation

by Diana Lidstone | Jun 22, 2020 | Blog Post, marketing

This past week was so much fun speaking to two different groups of coaches & consultants – in the same day! And guess what – one attendee was at both sessions. In fact, she was delighted to hear the content again! During these presentations, we discussed what it...

Cinnamon Buns & Your Small Business

by Diana Lidstone | Jun 15, 2020 | Blog Post, marketing

Sunday morning I received a text message from my neighbour that she was making cinnamon buns. Being anxious and hopeful that they’d be ready for Sunday morning coffee break, I asked if they were ready. She replied no they weren’t quite ready since the dough had to...

5 Secrets to FINALLY Make Your Marketing Work

by Diana Lidstone | Jun 10, 2020 | Blog Post, marketing

When my client came to me, she was doing the HUSTLE – you know what I mean. She was trying one marketing tactic after another hoping each one would be the ‘magic bullet’. She was frustrated that she wasn’t getting the type of clients she wanted; her bank account...