by Diana Lidstone | Oct 10, 2023 | Blog Post
If you want to achieve something you’ve never done before, then the saying goes that you have to do something you’ve never done before. In other words, What got you to where you are now, won’t take you to where you want to go! But this blog isn’t about platitudes or...
by Diana Lidstone | Oct 3, 2023 | Blog Post
It’s true – as an entrepreneur for 40 years… I’ve made a ton of mistakes! And those business owners I work with – yup they’ve made mistakes too! But the key is to learn from our mistakes and not to repeat them TWICE! And if you ‘googled’ the phrase “mistakes...
by Diana Lidstone | Sep 26, 2023 | Blog Post
While it’s true that knowing what to sell and how to sell it are essential to having a profitable business – what’s more important is knowing how to price your offering! It’s not uncommon for business owners, myself included, to miss the importance of spending time...
by Diana Lidstone | Sep 19, 2023 | Blog Post
In this series on ‘profits’, I wanted to include an episode about how technology can help us increase profitability but I didn’t want to get into the whole debate on AI (or Chat GPT). As I’m starting to write this blog, I’m keeping an open mind — perhaps the...
by Diana Lidstone | Sep 12, 2023 | Blog Post
For many years, I told myself that I wasn’t good at having sales conversations. So guess what happened – I wasn’t good at them! I became proficient at having sales conversations and converting prospects into customers when a couple of things happened: I started...
by Diana Lidstone | Sep 5, 2023 | Blog Post
The real reason your business isn’t working and you’re pulling your hair out is… Not that you need to find more clients. Not that you need to be doing more marketing. Not that you need to build a new website. Not that you need to be networking more. The real reason...
