Tips & Strategies to
WORK Less, PROFIT More

It’s just words!

It’s just words!

Learning about words and their impact has been a lifelong experience for me. There are the words we say, and words we think – and they are often closely related! I can still remember my mother used to say, “There’s no such word as can’t”!  From that short phrase, she...

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The 2% Club

The 2% Club

There are too few women business founders generating 6 or even 7-figure revenue. While there are a ton of reasons for that, it’s not what I want to talk about today! I want to talk about what needs to change so that more than 2% of women business owners generate 6...

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Think smaller to go bigger!

Think smaller to go bigger!

Bigger is better. Supersize me. Bigger audience. Bigger launches. It seems everywhere we go – everyone is talking about BIGGER. Well – I’m going to challenge your thinking on that today! Instead of thinking about attracting MORE clients. Instead of thinking about...

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How to Make Your Marketing Easier

How to Make Your Marketing Easier

When I googled “How to make your marketing easier?”, Google gave me 5 billion (yes, billion) answers. No wonder we get confused and frustrated!! Most of those answers talked about social media, marketing plans, digital marketing, content marketing, but I didn’t see...

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Why your small business/firm needs to niche

Why your small business/firm needs to niche

It’s a snowy Sunday afternoon and I just came in from doing a little shoveling and thought I deserved a little sit down – so I’m going to write to you.  What activities do you do on a snowy Sunday afternoon? On this week’s podcast, Episode 63, I share my marketing...

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Diana Lidstone Coaching and Consulting

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