Tips & Strategies to
WORK Less, PROFIT More

Build your Client-Attracting Online Foundation
This past week was so much fun speaking to two different groups of coaches & consultants – in the same day! And guess what – one attendee was at both sessions. In fact, she was delighted to hear the content again! During these presentations, we discussed what it...

Cinnamon Buns & Your Small Business
Sunday morning I received a text message from my neighbour that she was making cinnamon buns. Being anxious and hopeful that they’d be ready for Sunday morning coffee break, I asked if they were ready. She replied no they weren’t quite ready since the dough had to...

5 Secrets to FINALLY Make Your Marketing Work
When my client came to me, she was doing the HUSTLE – you know what I mean. She was trying one marketing tactic after another hoping each one would be the ‘magic bullet’. She was frustrated that she wasn’t getting the type of clients she wanted; her bank account...

Biggest Marketing Problem?
This week I gave myself permission to take some time off for ME!!! (And yes, you can too!). However, since I love my business and what I do, I read about marketing in my spare time when I’m not reading trashy romance novels – Yeah Danielle Steele or Nora Roberts. But...

2020 Could Still be your Best Year Yet!
Throughout this crisis, I’ve heard some business owners moan and groan about loss of sales. I’ve also heard some who express true gratitude for the limited sales they are having! And still others who have pivoted their businesses and aren’t losing any sales! THERE...

5 Steps to Recession-Proof Your Small Business
There is no doubt friends, that we are heading into a recession. How long it will last is uncertain. But you can prepare your business TODAY so that you’ll not only stay in business, but you’ll continue to help others! Here’s your 5 Steps to recession-proof your biz:...

See if you’re doing your marketing right?
When you go to the doctor for your annual health checkup, she runs through a checklist ….of sorts! She compares your ‘metrics’ to some standards for your age. For example, Weight Blood pressure Heart Lungs Here’s a preliminary checklist for the health of your...

Is it possible to simplify…
Every day I hear people say that marketing is… Overwhelming Complicated Doesn’t work Marketing does work but only when you simplify it! And do it again. And do it again! When you are not simplified – it often shows up like this: Spinning your wheels. Confusion of...

What’s Holding You Back?
About a month ago I was working with a private client (Jill) who owns a small business with several employees. She was STUCK. Every time she seemed to get back on track, something else got in her way. She just couldn’t seem to get ahead of her pile of work or make...

Pivot: 5 Critical Factors to Consider
It’s a rainy Sunday afternoon and my daughter needs to drive an hour to return the car she borrowed from her brother. Being unfamiliar with the local roads, she asks her dad which route he usually takes. He shows her the route he usually takes. She says – but...