by Diana Lidstone | Sep 7, 2020 | Blog Post, marketing, money, productivity
We just celebrated Labour Day. Apparently the Canadian origins date back to 1872 when a parade was staged to support the Toronto Typographical Union whose employees were striking in support of a 58-hour week! I chuckled as I read it thinking about all the small...
by Diana Lidstone | Aug 31, 2020 | Blog Post, marketing
Yesterday, I gave myself a gift – the gift of attending a 3 day virtual conference with my former coach & mentor! She reminded me of many things but one of the things that becomes clearer and clearer is that so many coaches & consultants are working on the...
by Diana Lidstone | Aug 10, 2020 | Blog Post, change, marketing, productivity
Unfortunately, you and I see a sh*t load of marketing advice online and most of it is a bunch of cr*p. If I was still trying just half of the stuff out there, I’d be broke, frustrated and still nowhere in my business. Truth is, I remember doing the marketing hustle –...
by Diana Lidstone | Aug 3, 2020 | Blog Post, follow-up, marketing, sales conversations
My client Joanne had a huge win this week! She went to a virtual networking meeting and during the breakout session, 3 of 5 people asked for a meeting with her! Woohoo – virtual confetti! However, it wasn’t always that way for Joanne; nor is it that way for 3 out of...
by Diana Lidstone | Jul 27, 2020 | Blog Post, Content, marketing
In my youth, I rode horses. I competed. I instructed. I worked in the horse industry for about 15 years. I rode western. I did dressage. I rode hunters and jumpers. I competed cross-country. I even drove horses competitively. But I NEVER rode two horses at...
by Diana Lidstone | Jul 20, 2020 | Blog Post, Business Vision, marketing
Is a banana worth 120K? Not to me; probably not to you. However, it is to someone else! Earlier this year, a piece of ‘art’ was sold for $120K. It consisted of a blank canvas with a banana duck taped to it! The artist actually created 3 editions of this and sold...