Tips & Strategies to
WORK Less, PROFIT More
What’s a Banana Worth?
Is a banana worth 120K? Not to me; probably not to you. However, it is to someone else! Earlier this year, a piece of ‘art’ was sold for $120K. It consisted of a blank canvas with a banana duck taped to it! The artist actually created 3 editions of this and sold...
Make Your Sales Easier
I’m sure this has happened to you. You inquire about working with someone (or purchasing something). You ask – so how does it work? The seller bores you by saying something like …. Well first you book a call; then we chat for about an hour about your goals and I...
How to Make Your Website Lucrative
Over the years, I’ve looked at hundreds if not thousands of websites of coaches and consultants. And most of those websites aren’t doing their job!! It’s nice to have a thousand visitors on your website each week, but high web traffic doesn’t equal clients. How do...
Build your Client-Attracting Online Foundation
This past week was so much fun speaking to two different groups of coaches & consultants – in the same day! And guess what – one attendee was at both sessions. In fact, she was delighted to hear the content again! During these presentations, we discussed what it...
Cinnamon Buns & Your Small Business
Sunday morning I received a text message from my neighbour that she was making cinnamon buns. Being anxious and hopeful that they’d be ready for Sunday morning coffee break, I asked if they were ready. She replied no they weren’t quite ready since the dough had to...
5 Secrets to FINALLY Make Your Marketing Work
When my client came to me, she was doing the HUSTLE – you know what I mean. She was trying one marketing tactic after another hoping each one would be the ‘magic bullet’. She was frustrated that she wasn’t getting the type of clients she wanted; her bank account...
Biggest Marketing Problem?
This week I gave myself permission to take some time off for ME!!! (And yes, you can too!). However, since I love my business and what I do, I read about marketing in my spare time when I’m not reading trashy romance novels – Yeah Danielle Steele or Nora Roberts. But...
2020 Could Still be your Best Year Yet!
Throughout this crisis, I’ve heard some business owners moan and groan about loss of sales. I’ve also heard some who express true gratitude for the limited sales they are having! And still others who have pivoted their businesses and aren’t losing any sales! THERE...
5 Steps to Recession-Proof Your Small Business
There is no doubt friends, that we are heading into a recession. How long it will last is uncertain. But you can prepare your business TODAY so that you’ll not only stay in business, but you’ll continue to help others! Here’s your 5 Steps to recession-proof your biz:...
See if you’re doing your marketing right?
When you go to the doctor for your annual health checkup, she runs through a checklist ….of sorts! She compares your ‘metrics’ to some standards for your age. For example, Weight Blood pressure Heart Lungs Here’s a preliminary checklist for the health of your...