WORK Less, PROFIT More

Business Podcast 

with Diana Lidstone!

Welcome to the Podcast!

A business podcast for lawyers, accountants, financial advisors and other experts who are sick and tired of being the Chief Everything Officer, juggling every decision and never having free time for their family…but still want to make more money!

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Most Recent Episodes

Ep. 85 – 7 Reasons You’re Dramatically Overworked

Ep. 85 – 7 Reasons You’re Dramatically Overworked

You don’t have to look very far to hear about entrepreneurial burnout – you can read about it in major news outlets, major magazines, and podcasts and you’ve probably heard from someone close to you about how they’ve ended up in the hospital or tanked their...

Ep. 83 – Do Google Reviews Really Matter?

Ep. 83 – Do Google Reviews Really Matter?

My daughter is the ultimate 2nd hand shopper, and she just had a baby.  So true to form she bought lots of things 2nd hand.  However, before she purchased anything major – let’s say a stroller – she did a couple of things.  She asked friends who had children AND then...

Ep. 81 – Profit Potential Audit: Interview with Sheila Winter Wallace

Ep. 81 – Profit Potential Audit: Interview with Sheila Winter Wallace

Welcome to another round of Coaching Week. In each Profit Potential Audit (PPA) episode, I help one super smart business owner identify ONE key actionable strategy to move their business forward. I’ll use both my Grow Success Calculator and Profit Potential Journey...

Ep. 80 – The Pickle Effect with Guest Expert, Shari Doherty

Ep. 80 – The Pickle Effect with Guest Expert, Shari Doherty

Did you know that at A&W, you can ask for NO PICKLES? In this episode, find out what having no pickles on your hamburger means for your business profit. The pickle effect and magical moments are strategies that my guest Shari Doherty uses to create a lasting...

Ep. 77 – Profit Potential Audit: Interview with Chantal McIntyre

Ep. 77 – Profit Potential Audit: Interview with Chantal McIntyre

Each month, I release several Profit Potential Audits which are interviews with smart business owners who are seeking to find areas in their businesses where they can raise their profits. Prior to the interview, entrepreneurs complete my GROW Success Calculator which...

Ep. 76 – Profit Potential Audit: Interview with Carl Richards

Ep. 76 – Profit Potential Audit: Interview with Carl Richards

Each month, I release several Profit Potential Audits which are interviews with smart business owners who are seeking to find areas in their businesses where they can raise their profits. Prior to the interview, entrepreneurs complete my GROW Success Calculator which...

Ep. 75 – Introducing the Profit Potential Journey

Ep. 75 – Introducing the Profit Potential Journey

As business owners, we are on a journey. We all start from ZERO and then progress but sometimes it’s difficult to understand where we are on that journey and how to move forward! In this episode, I introduce 2 new tools that will help entrepreneurs self-identify areas...

Ep. 73 – The Million $ Question That Needs Answering

Ep. 73 – The Million $ Question That Needs Answering

Has someone ever said something that just STOPS you dead in your tracks and then you just can’t stop thinking about what they said? Well, that’s what happened to me… and that’s what I call Your Million $ Question. In this episode, I share Where the question came from...

Ep. 72 – Unsexy Truth About Building A 7-Figure+ Small Firm

Ep. 72 – Unsexy Truth About Building A 7-Figure+ Small Firm

If you listen to this podcast, it’s my guess that you started your business for freedom – whether it was time or money freedom, it was freedom nonetheless. But getting that freedom isn’t always about the glamour. Building a sustainably profitable business isn’t always...

Ep. 71 – 99% Of Small Firms Don’t Do This?

Ep. 71 – 99% Of Small Firms Don’t Do This?

Most small firms think that this strategy is: Woohoo so they dismiss it Or too busy with client work to schedule the time to work on this strategy Or think their team… employees aren't interested in that stuff So 99% of small firms don’t do it,  but by doing this ONE...

Ep 70 – I Had To Change To Grow!

Ep 70 – I Had To Change To Grow!

There’s an old saying…. "If you’re not changing, you’re not growing.  Change is essential" -- Maggie Rogers. Business is about change… I’m sure if you think back to when you started your business and compare it to today – both you and your business have changed –...

Ep 69 – 5 Upcoming Improvements For You

Ep 69 – 5 Upcoming Improvements For You

Like any newbie doing something for the first time, when I launched my podcast last February, I never imagined a 3rd season or that I would be rebranding it.  But like anything in business, change is inevitable if you want to keep growing and improving! In this...

Ep. 68 – Use of These Words Could Be Slowing Your Business Growth

Ep. 68 – Use of These Words Could Be Slowing Your Business Growth

WORDS...we use them every day and yet there was a time in my life when I really didn’t pay attention to each specific word, but in marketing your business – whether it’s on video, captions, social media, in your speech or on your website – there are some words you...

Ep. 67 – The 2% Club – Guest Interview Anthea Mumby

Ep. 67 – The 2% Club – Guest Interview Anthea Mumby

A couple of questions for you: Did you grow up in an entrepreneurial family? I didn’t grow up in an entrepreneurial family – but my kids did.  And today I see that without knowing it, they absorbed a whole ton of business knowledge at the kitchen table.  Are you or...

Ep. 65 – Debunk 5 Niching Myths If You Want To Scale Your Small Business

Ep. 65 – Debunk 5 Niching Myths If You Want To Scale Your Small Business

You’ve heard all the expressions: ✔️  Riches in the niches✔️  Nail your niche✔️  If you’re selling to everyone, you’re selling to no one✔️  For that one – substitute marketing, writing, etc. But perhaps you’re a little skeptical about how this will help you scale your...

Ep. 64 – Want to Make More Money: Niche Down

Ep. 64 – Want to Make More Money: Niche Down

Niching down will be one of the most counterintuitive things you’ll do for your business, but believe me, IT WORKS. Niching down will make you more money – over and over again! However, it’s not only a scary strategy to implement for many business owners, it’s often...

Ep. 63 – Marketing Lessons I Learned From My Fishing Adventure

Ep. 63 – Marketing Lessons I Learned From My Fishing Adventure

I wish I had kept track of the number of times business owners have told me that the whole idea of  ‘marketing’ is confusing and downright overwhelming! I’ve also heard from many of you that it’s incredibly easy to invest too much time and resources and still wonder...

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